What to Buy: The Prepster

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Our last shopping personality is a gal who enjoys the finer things in life, but doesn't take herself too seriously. She may be a good friend from college or a blogging friend you met at a recent convention. Her style is equal parts well tailored and vintage-inspired. She is the Prepster.

For the Prepster, remember to look for classics pieces infused with a trendy and  vintage feel. Perfect gifts for her include: a fresh-from-your-grandpa's-closet cardigan; a perfectly disheveled chambray shirt dress; or a sport coat inspired elbow pad blazer. Regardless of what you give her, rest assured that your gift will receive years of enjoyment in a variety of different and creative looks.

What to Buy: The Minimalist

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Our next shopping subject exudes sophistication. This is a lady who knows exactly what she wants and believes quality always wins over quantity. She may be a senior partner in your office, or a friend you volunteer with on the weekends. Her style is simple yet extremely impactful. She is the Minimalist.

In the Minimalist’s closet, structured separates and clean lines reign supreme. Perfect gifts for her include: a pocket tee with asymmetrical hem perfect for pairing with a blazer; a dainty, statement-making ring in silver; or a structured, faux-suede tote in a neutral hue. Whatever you buy, you can take solace in knowing that your gift will make it's way into many head-turning ensembles.

What to Buy: The Soon-to-be Momma

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This week’s shopping subject is all aglow with happiness. She may be your boss or your next door neighbor. Maybe your best friend has just unveiled the exciting news. Regardless of our relationship to her, we believe this woman deserves an especially stylish gift this holiday season. She is the Soon-to-be Momma. 

The Soon-to-be Momma is a delicate mix of style, versatility and comfort. Perfect gifts for her include: a versatile maxi dress that can accommodate her growing baby bump; a soft and cozy infinity scarf to accessorize any outfit; or a carry-everything-plus-the-kitchen-sink tote that is equal parts stylish and practical. And you can rest assured that in the months and years to come, she’ll continue to cherish your gift as she holds close her new bundle of joy.

What to Buy: The Free Spirited Girl

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With the arrival of November comes the start of the holiday shopping season. To celebrate, we will spend the month showcasing gift options based on a variety of personalities.  

This week we are shopping for "The Free Spirited Girl." Whether she's a co-worker or your best friend, everyone knows this girl. She's effortlessly cool and completely down to earth. She marches to the beat of her own drum and is always up for an adventure. To assist shopping for the free spirited girl, we channeled our inner Sienna Miller.

The free spirited girl appreciates a unique mix of individuality, detail and function. Perfect gifts for this girl include: a leather cross-body that she can take anywhere; a patterned shift dress that can be layered with other pieces in her closet; or, a knit fringe wrap that doubles as a scarf. And regardless of what you give her, she'll love the story behind the gift as much as the gift itself.

Shop With Us and B. Rewarded

We have been working on something special for the past few weeks and are excited to finally share it with you! Introducing our NEW shopper loyalty program, B. Rewarded.

To celebrate the launch of our new program, we are offering DOUBLE POINTS this week only. So every $1 spent = 2 points. Hurry now because double points week will be ending on Friday 10/25.

*In order to earn rewards, you must sign up for an account here.*

The Clock's A Ticking! Don't Miss Our Brickyard Buffalo Deal!

We're excited to announce an EXCLUSIVE 22% off deal via Brickyard Buffalo on our newest cardigan featuring stripes and adorable elbow patches.

This adorable cardigan is perfect for the cooler Fall weather and is available in grey + black OR black + white. Both cardigans feature 3/4 sleeves and faux leather elbow patches...what else is there to love?

But hurry, the clock's a ticking! This deal is only valid thru 9/21.

Help Us Pick The Buys For Our Fall Collection

We're at market this week and need YOU to help us select pieces for our upcoming fall & winter collections -- we're calling it #PickTheBuy. 

We'll be posting photos on our Instagram feed of scarves, cardigans, dresses & anything else that catches our eye. Your job is to weigh in and tell us if you "LOVE it or HATE it". 

If there is a lot of positive feedback on an item, you can be pretty sure to see it on the Gracie B. website later this year!

Join Us For the #ShopGracieB Twitter Party!

July is almost ending and August will be here before you know it! August is a month that is well known for it's "back to school" theme. For most girls, it's not so much the school supplies that you get excited about buying as it as the new back-to-school clothes. 

When doing your back-to-school shopping, be sure to pick up a few new pieces that can be easily transitioned from summer to fall weather. Dresses are always great because you can pair them with tights or cardigan in the fall, while wearing them alone in the summer.

To celebrate going back to school, we're teaming up with Danielle and Angela to host a Back-To-School twitter party! There will be fashion advice, outfit ideas, and LOTS of PRIZES that you won't want to miss! 

When: Tuesday, August 6th from 7-8pm CST (5-6pm PST or 8-9pm EST)

Where: On Twitter, using the hashtag #ShopGracieB 

Follow our hosts: @ShopGracieB, @danielle_framed, and @angejim0531 

You may want to consider using TweetDeck to follow along with the party. It's an easy way to keep up with the hosts and the #ShopGracieB hashtag so that you don't miss out on any questions or prizes.

Join @ShopGracieB for a Twitter party full of fashion + PRIZES on Aug 6th at 8pm EST. Please RSVP here: http://ow.ly/nmxQc #ShopGracieB

Prizes: 
- #Hashtag ring in the winner's choice of silver or gold 
- Lesson in Punctuation ring in gold 
- Winner' choice of a Gracie B. top/blouse ($35 limit) 
- Winner's choice of a Gracie B. dress ($50 limit) 

Grand Prize: 
- $75 shop credit to Gracie B. 

Please RSVP below by entering your Twitter profile URL so that you can be entered to win the prizes listed above. You must be present and participating in the party in order to be eligible to win a prize. All winners will be chosen randomly using the RSVP list below.

Featured on The Pleated Poppy

Today is a big day for gracie b. because we’re being featured over on The Pleated Poppy. Lindsey is famous for starting the WIWW link-up in the blogosphere and we’re so thrilled to be on her site today.

Lindsey styled our Ditsy Floral Dress with glitter sandals, a chevron necklace, and a chunky cuff. We think she looks amazing!

If you love this dress too, you can purchase it *today ONLY* for 15% off when you use the code: POPPY15

July Style Crush: Joanna of Moda Mama

We are thrilled to announce this month's Style Crush, Joanna from Moda Mama. Joanna is an actress, photographer, and a fashionable mama to one who isn't afraid to step out of her comfort zone.

She styled our Gold Lining Blouse with a pair of cutoff jean shorts and some strappy sandals. We think she looks absolutely stunning and this outfit is perfect for the hot, summer weather. 

We're also implementing something new into the Style Crush program this month that we couldn't be more excited about! Each month, our Style Crush blogger will have a guest pinboard on our Pinterest account.

This month, Joanna will be sharing pins of what she is currently "crushing on" -- anything from fashion to home decor, and of course a few of her favorite Gracie B. items too.

You can see Joanna's pinboard here.

Shop Our 4th of July Sale!

Happy 4th of July! 

For the holiday, we're pairing our Superfine Polka Dot shorts with a classic, white peplum top and a some simple accessories. How many of you are wearing a Gracie B. item to your 4th of July celebration? 

Speaking of celebrating...make sure you head on over to Gracie B. to take advantage of our 4th of July sale! 

Take 25% off your purchase with the code: FOURTH25

xo, gracie b.

Our Sailor Stripe Maxi Dress: 3 Ways

Today we're being featured over at Chelsea's sweet blog, Sunny With a Chance of Sprinkles.

She chose to style our Red Sailor Striped maxi dress three different ways - the photo above is Chelsea wearing a knotted shirt over the dress so it looks like a skirt! How creative is that?

Make sure you head on over to Chelsea's blog to see her other two looks. While you're there, enter her giveaway for a $30 Gracie B. shop credit!

Happy Monday + 4th of July Sale!

This is the second Monday in a row that we've had a sweet surprise for you -- today is the first day of our 4th of July sale! 

Take 25% off select items with the code: FOURTH25

Happy shopping!

xo, gracie b.

New to the Shop: Gentle Fawn

We would like to introduce you to our newest designer, Gentle Fawn.

A gorgeous collection of soft & summery dresses, tops, and skirts. Has us dreaming of picking wildflowers, afternoon bike rides and picnics with friends. This is one boho chic line you're going to love again and again! 

All Gentle Fawn items are part of our FREE shipping event! But hurry, it ends Sunday June 30th! *No code needed. Available sitewide.*

Featured on The Clothes Horse

Yesterday afternoon we were featured over at The Clothes Horse, an artistic style blog written by Rebecca. As one of her sponsors this month, Rebecca is showcasing a few of her favorite items from Gracie B.

She's also offering a 15% off discount to her loyal readers. 15% off + FREE shipping is a pretty sweet deal you don't want to miss! 

Her picks include: 

1. About Town Tote in Brown -- the perfect everyday handbag to match nearly every outfit. When brown won't match, we have a beige one too that most likely will.

2. Minted Watercolor dress -- a gorgeous floral dress that is perfect for summer! This dress would be a great choice for any summer weddings you might be attending.

3. Let's Call it a Chart-truce dress -- this piece has both an amazing open-back design and comes in chartreuse, a fun and unexpected color to add to your wardrobe.

4. Lesson in Punctuation Ring in Gold -- a perfectly dainty ring that can easily complete any outfit. For those of who don't like gold jewelry, this ampersand ring is also comes in silver.

After you visit The Clothes Horse, make sure you head over to Gracie B. to use your 15% off coupon code.