What to Buy: The Prepster

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Our last shopping personality is a gal who enjoys the finer things in life, but doesn't take herself too seriously. She may be a good friend from college or a blogging friend you met at a recent convention. Her style is equal parts well tailored and vintage-inspired. She is the Prepster.

For the Prepster, remember to look for classics pieces infused with a trendy and  vintage feel. Perfect gifts for her include: a fresh-from-your-grandpa's-closet cardigan; a perfectly disheveled chambray shirt dress; or a sport coat inspired elbow pad blazer. Regardless of what you give her, rest assured that your gift will receive years of enjoyment in a variety of different and creative looks.

What to Buy: The Minimalist

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Our next shopping subject exudes sophistication. This is a lady who knows exactly what she wants and believes quality always wins over quantity. She may be a senior partner in your office, or a friend you volunteer with on the weekends. Her style is simple yet extremely impactful. She is the Minimalist.

In the Minimalist’s closet, structured separates and clean lines reign supreme. Perfect gifts for her include: a pocket tee with asymmetrical hem perfect for pairing with a blazer; a dainty, statement-making ring in silver; or a structured, faux-suede tote in a neutral hue. Whatever you buy, you can take solace in knowing that your gift will make it's way into many head-turning ensembles.

What to Buy: The Soon-to-be Momma

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This week’s shopping subject is all aglow with happiness. She may be your boss or your next door neighbor. Maybe your best friend has just unveiled the exciting news. Regardless of our relationship to her, we believe this woman deserves an especially stylish gift this holiday season. She is the Soon-to-be Momma. 

The Soon-to-be Momma is a delicate mix of style, versatility and comfort. Perfect gifts for her include: a versatile maxi dress that can accommodate her growing baby bump; a soft and cozy infinity scarf to accessorize any outfit; or a carry-everything-plus-the-kitchen-sink tote that is equal parts stylish and practical. And you can rest assured that in the months and years to come, she’ll continue to cherish your gift as she holds close her new bundle of joy.

What to Buy: The Free Spirited Girl

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With the arrival of November comes the start of the holiday shopping season. To celebrate, we will spend the month showcasing gift options based on a variety of personalities.  

This week we are shopping for "The Free Spirited Girl." Whether she's a co-worker or your best friend, everyone knows this girl. She's effortlessly cool and completely down to earth. She marches to the beat of her own drum and is always up for an adventure. To assist shopping for the free spirited girl, we channeled our inner Sienna Miller.

The free spirited girl appreciates a unique mix of individuality, detail and function. Perfect gifts for this girl include: a leather cross-body that she can take anywhere; a patterned shift dress that can be layered with other pieces in her closet; or, a knit fringe wrap that doubles as a scarf. And regardless of what you give her, she'll love the story behind the gift as much as the gift itself.

Shop With Us and B. Rewarded

We have been working on something special for the past few weeks and are excited to finally share it with you! Introducing our NEW shopper loyalty program, B. Rewarded.

To celebrate the launch of our new program, we are offering DOUBLE POINTS this week only. So every $1 spent = 2 points. Hurry now because double points week will be ending on Friday 10/25.

*In order to earn rewards, you must sign up for an account here.*

The Clock's A Ticking! Don't Miss Our Brickyard Buffalo Deal!

We're excited to announce an EXCLUSIVE 22% off deal via Brickyard Buffalo on our newest cardigan featuring stripes and adorable elbow patches.

This adorable cardigan is perfect for the cooler Fall weather and is available in grey + black OR black + white. Both cardigans feature 3/4 sleeves and faux leather elbow patches...what else is there to love?

But hurry, the clock's a ticking! This deal is only valid thru 9/21.

Help Us Pick The Buys For Our Fall Collection

We're at market this week and need YOU to help us select pieces for our upcoming fall & winter collections -- we're calling it #PickTheBuy. 

We'll be posting photos on our Instagram feed of scarves, cardigans, dresses & anything else that catches our eye. Your job is to weigh in and tell us if you "LOVE it or HATE it". 

If there is a lot of positive feedback on an item, you can be pretty sure to see it on the Gracie B. website later this year!